Transform Your Next Event:
Book a Professional Marketer
Paul Roetzer, Agency Founder and CEO
Ready North founder Paul Roetzer is an advocate for innovation within the marketing industry. He frequently speaks at national and international events about agency management, particularly how he incorporates artificially intelligent tools and technologies into his everyday work.
Paul is the author of The Marketing Performance Blueprint (Wiley, 2014) and The Marketing Agency Blueprint (Wiley, 2012); creator of Marketing Score, a free online assessment tool and marketing intelligence engine and the Marketing Artificial Intelligence Institute, a content hub that explores the current and future potential of AI; and the visionary behind the Marketing Artificial Intelligence Conference (MAICON) for practitioners and leaders seeking to drive the next frontier of digital transformation within their organization.
No matter the topic, Paul packs his presentations with real-world examples, leaving audiences with actionable insights to take back to their businesses. And, he holds nothing back. As an agency founder and marketer, Paul readily opens up about his own successes and failures, as well as lessons learned.
Each presentation is customized to the audience at hand (e.g. corporate marketers, marketing technologists, agency executives, entrepreneurs, students, etc.), touching on unique challenges and opportunities. Depending on the event, presentations can be tailored to beginner, intermediate or advanced audiences.
From marketing artificial intelligence, to change management and strategic planning, Paul is able to address your agency audience with wit and wisdom, touching on unique challenges and opportunities.
Ready North’s Notable Podcast Features
“We were thrilled with Paul’s performance at Content Marketing World. Not only did we attract more workshop attendees than anticipated, Paul’s marks were high across the board. Simply put … Paul knows his stuff and is a great teacher.”
— Joe Pulizzi, founder, Content Marketing World
Additional Speakers from Our Team of Experts
Ready North has a number of senior inbound marketing experts available to speak at your next event.
Ready North’s senior consultants bring hands-on knowledge and experience to your organization or event. Our team of modern marketers can present on a range of marketing, sales and leadership topics, including:
- The Intelligently Automated Agency
- Hybrid Marketers: How to Future-Proof Your Marketing Career in the Age of AI
- Persona-Based Marketing: Give Your Audiences the Content They Crave
- Point Pricing for Agencies: How to Drive Productivity, Profits and Performance with Value-Based Pricing
- Marketing Firms: How to Future-Proof Your Marketing Agency
- The GamePlan: How to Drive Growth with Integrated Marketing Campaigns
- The Marketing Assessment: How to Analyze Your Company, Allocate Resources and Build a Strong Core
- The Power of Natural Language Generation: How to Generate Machine-Assisted Content at Scale
Former VP and Managing Director Jessica Miller and former VP of Strategic Growth Keith Moehring, led the MAICON session, The Intelligently Automated Agency. This 3-hour, interactive workshop focused agency leaders on how to automate, augment and accelerate operations using AI.
Mike Kaput, Chief Content Officer of Marketing Artificial Intelligence Institute and a Ready North Senior Consultant, presented Hybrid Marketers: How to Future-Proof Your Marketing Career in the Age of AI, during his MAICON session.